Archive for the ‘Marketing Blog’ Category
Marketing Seminars – Do your staff trust you?

I was reading a survey the other day about how employees are loosing confidence in UK management. According to the Chartered Institute of Management, almost 47% of the workers leave jobs due to bad management and 50% believe that they could do a better job than their current manager. Estimates say about 49% workers are [...]
Arts Fresco 2009

If you have never been to Arts Fresco in Market Harborough you don’t know what you have been missing. Back for it’s 8th year the town centre is closed to make way for a large number of people who get paid money by the Arts Council to do some very silly things indeed. It’s on [...]
Marketing Consultancy – PR Results

It’s always good when you can help a client to gain media coverage that makes a dramatic difference to their number of inquiries and sales. It’s also nice when you generate some great PR coverage for them. In our case Metisee Motorbikes have achieved both with significant stories about the company on BBC Radio & [...]
Marketing Seminars – Nottingham Business Live 2009!

Marketing Seminars in Nottingham Thanks to everybody who saw my new seminar on 12 ways to grow your business through generating more leads. The seminar took place towards the end of East Midlands Live at the Trent FM Nottingham Arena. Thanks to Tara and all the team who worked so hard to put the event [...]
Marketing Seminars – Customer Care
Marketing Seminars – Keeping Customers Happy 31. The golden rule – do unto others as you would have done to you. If you stick by this rule when it comes to customers, you won’t go too far wrong. 32. Speed stuns. It is said that in restaurants, the speed and quality of [...]
Marketing Seminar – Direct Mail
The offer What do you want to say? Why are you contacting these people in the first place? You should always have a reason for writing to people. Is it something new that they can have? Is it a special offer or a reduced price, a new item in stock for a limited time? Whatever [...]
Marketing Mentoring – Testimonials from Gaia
During a useful marketing mentoring session this morning we discussed theimportance of using testimonials. These really are one of the most effective low cost ways to cement your reputation. Hayn from Gaia sent in some examples for discussion and although we talked about how they could be fine tuned, they are both goodexamplesofwhy testimonials work [...]
Marketing Company Wins Top Business Award

Alastair Campbell from the Ideal Marketing Company delighted to be named as ‘best community business’ A local marketing firm from Market Harborough has been awarded the Community Business of the Year Award this week. Alastair Campbell, who is MD of The Ideal Marketing Company based in Coventry Road, was nominated for the award by clients. Over [...]
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