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Archive for the ‘Marketing Blog’ Category
Marketing Seminars – PR ideas
One area you can use PR material is in your office. If you are inviting a prospect a meeting in your office, make sure that you have news stories about your company in frames on the walls. The more stories the better (provided they haven’t yellowed with age). What sort of impression does this create [...]
Marketing Seminars – get it right!
I just came across this story about the power of punctuation in an article on improving communication – so important to all aspects of marketing: An English professor wrote these words on the chalkboard: A woman without her man is nothing and asked his students to punctuate it correctly. All of the males in the [...]
Marketing Seminars – Customer Care
Get together with customers at social events, restaurants or other places away from the office or factory floor. This change of scenery help you to be seen as more of a friend than a supplier and helps to foster deeper, more productive long term relationships.
Marketing Seminars – PR ideas
News you can use For many people, sending out a press release and seeing the article in print, or hearing your company mentioned on the radio, is the end in itself – but in my opinion, that’s just the start. A timely story about your company can gain good coverage in trade, local and even [...]
Marketing Seminar – customer care
The most important people in your company are your customers. Accept this, believe it and make sure everybody else in the company believes it too. In some companies, customers are viewed as an inconvenience that gets in the way of getting the job done. There would be no job, no wages and no company without [...]
Marketing Seminars – Time Tips
Visualise clearly what it is you want to do – make the picture clearer, brighter and bigger. The more clearly you focus on your end result, the more quickly you will reach your goal
Marketing Seminars – Customer Care
Encourage referrals. What gets rewarded gets repeated. If you send a thank you letter and voucher when a new client is gained as a result of a referral, do you think your customers will do it again? By making it clear that you appreciate the effort they have made to refer business to you, you [...]
Marketing Seminars – Time Tips
Just start now – don’t wait. There is a great deal of power in the phrase ‘just do it’. So make a start. Even if it is only a few minutes, it is a beginning. This is particularly true of things that you have been putting off for ages. Just do something towards it. This [...]
