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Archive for the ‘PR’ Category
Free Marketing Seminar on March 18th 2008
17 Marketing Ideas to grow your business at Hothorpe Hall This is your chance to claim a FREE place at a new marketing seminar to run at Hothorpe Hall near Market Harborough this March. The Ideal Marketing Company is delighted to present a free marketing seminar to be held at Hothorpe Hall. This early evening seminar [...]
My Marketing Mentor – the Late Sir John Harvey Jones
I had the great pleasure of spending a day with Sir John Harvey Jones 3 years ago. I was a big fan of him from the days of ‘Trouble Shooter’ and was very nervous about meeting him.. He turned out to be a lovely man. Happy to speak to the reporters and journalists that we [...]
Marketing Ideas – Scientific Advertising by Claude C. Hopkins
Claude C. Hopkins You may or you may not have heard of the book Scientific Advertising by Claude Hopkins. If you have ever read it it will have changed the way you think about advertising forever. It’s author was Claude C. Hopkins (1866-1932) who was one of the great advertising pioneers of his or any age. He [...]
More on Newsletters
A customer newsletter will only be effective if it is carefully planned and looks professional. There are specific ways to help make your customer newsletter more effective at generating sales. Start with a plan. Decide at the start how many sections you are going to include each month. Now, instead of having to fill ‘a whole [...]
Marketing News – Expansion at Heart of the Shires
New shops prepare for Christmas Rush at Northants shopping village Visitors to the Heart of the Shires Shopping Village near Weedon have seen some welcome additions to the range of shops and outlets at the rural centre in the past month. As the countdown to Christmas commences, two new premises have recently opened on the [...]
Christmas Marketing Ideas
In addition to being the “Season of Sweets,” the period from now until New Year’s Day presents a wonderful opportunity for your company to thank your customers. It also is a time that you can drive new business to you. Here is a list of easy and effective marketing ideas to help you promote your business [...]
New NLP site launches
The world’s most comprehensive NLP website is launched A new NLP website which is believed to contain the largest internet-based selection of videos, audios and articles on the subject was publicly launched on Sunday at the bi-annual London NLP Seminar at Regents Park College. Two years in development, www.myNLPresources.com is an extensive collection of valuable material from [...]
Do small firms need a website?
This article has just appeared on the BBC website and contains an amazing statistic - that half of all new companies do not have a website. Can this really be true? It was written by Alison Swersky who is a business reporter, BBC News As far as web-literate consumers are concerned, internet search engines generally offer the best [...]
