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Archive for the ‘Northamptonshire Marketing’ Category
How to make your company ‘slightly unique’
In the June edition of the Ideal Marketing Company’s Newsletter I wrote this article for business owners about how to make your company ‘slightly unique’ Of course, there’s no such thing as being ‘slightly unique’. You are either unique or you are not. However, many companies would argue that being unique for them is simply [...]
Write to people or companies you would like to work with.
Most businesses will sit and wait until people find them. They cross their fingers and hope that people will cross the street. In fact, obvious as it may sound, the best way to attract the companies or individuals that you would like to work with is to decide exactly who they are. In my experience, [...]
Marketing Seminar – 10 ways to grow your business
I am speaking at a networking lunch in Daventry on July 6th from 12 – 2pm offering 10 ways to grow your business and get more from your marketing budget. I am await full details of the venue etc. but if you are interested contact Claire on the number or e-mail below and she can [...]
101 Ideas to Grow your Business
Find out about the seminar that is helping business owners from across the country to take control of their company and go for growth in 2011. Subject: 101 Ideas to Grow Your Business Seminar Date: Monday March 14th, 2011 Venue: Hothorpe Hall, near Market Harborough, Leicestershire Cost: Complete money back guarantee – if you can’t [...]
Marketing interview with Chris Cooper
Just before Christmas I was interviewed by Chris Cooper from the Be More, Achieve More programme. He has sent me over a link to listen through the interview and I thought you might find it of interest. It’s a mixture of general ideas about marketing as well as some specific about how I have worked [...]
Marketing Seminars, Northampton
Thanks to everybody who came to the ’10 1/2 ideas to grow your business’ marketing seminar I ran in Northampton last night. Looking over the feedback forms this morning it seems to have gone down really well. Certainly we has some interesting chats during and after the event. If you missed it or would like [...]
Goal setting thoughts
I was reminded of this quote last week at a marketing seminar that I was asked to speak at. the topic was wandering away from marketing and moved onto goal setting. “The reason most major goals are not achieved is that we spend our time doing second things first.” ~ Robert J. McKain Do the [...]
Marketing Consultancy – Creating a New Brand
If you are considering re-branding your business, you may find this article of use. It’s a big step and not somthing that should be undertaken lightly. http://www.marketingweek.co.uk/brands/top-10-mistakes-marketers-make-when-rebranding-%E2%C2%80%C2%93-and-how-to-avoid-them/3014666.article In my experience it can pay huge dividends but it’s easy to underestimate the time and effort that may be involved.
