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Archive for the ‘Marketing Talks’ Category
Doomed marketing attempts – how to avoid them
Are your marketing attempts doomed before they’ve even started? There are many powerful techniques that can be taught when it comes to marketing your business. From empathising with your best customers, to polishing your direct mail skills. Are they important? Of course they are, and they can make a significant difference to the success of [...]
Live tele-seminar on November 3rd 2010
Join me for a live tele-seminar in November On Wednesday November 3rd 2010 at 8pm I shall be interviewed by Chris Cooper and this is your invitation to join us. Chris is interviewing me to ask about my work as a writer, consultant and mentor on successful business marketing. The theme of the talk will [...]
Goal setting thoughts
I was reminded of this quote last week at a marketing seminar that I was asked to speak at. the topic was wandering away from marketing and moved onto goal setting. “The reason most major goals are not achieved is that we spend our time doing second things first.” ~ Robert J. McKain Do the [...]
Marketing Consultancy – Creating a New Brand
If you are considering re-branding your business, you may find this article of use. It’s a big step and not somthing that should be undertaken lightly. http://www.marketingweek.co.uk/brands/top-10-mistakes-marketers-make-when-rebranding-%E2%C2%80%C2%93-and-how-to-avoid-them/3014666.article In my experience it can pay huge dividends but it’s easy to underestimate the time and effort that may be involved.
Marketing seminars – feedback & comments
The latest Marketing Mentor seminar took place yesterday and thanks to everybody who came along. Here is a selection for feedback from this seminar: “A great venue and very positive event” “So many ideas that I can personalise to my business. I’m really excired about finding my niche and deciding the new branding for my [...]
One Day Marketing Seminar – May 17th at Hothorpe Hall
15 places have now been booked for the next one day marketing seminar running at Horthorpe Hall. Previous versions of the seminar have provided popular with some of the best feedback we’ve ever heard from live events. Full details of what is covered on the day are listed on the Marketing Mentor site. If you [...]
Marketing Seminars – 4 key marketing areas
A common question I am asked at my marketing seminars is ‘what should I concentrate on to get the best results from my marketing?’ Unfortunately the answer isn’t quite that straightforward and varies from company to company. However, I have recently devised a simple four part process that helps almost any organisation. Imagine four squares [...]
Free marketing seminar taking place in Leicester on March 24th
Free marketing seminar for Leicestershire businesses organised by Barclays Bank Local businesses are invited to a free marketing seminar to be held in Leicester city centre next month (March). The event will feature a talk by Leicestershire based marketing consultant Alastair Campbell of The Ideal Marketing Company and is sponsored by Barclays Bank which has [...]
