Archive for the ‘Marketing Support’ Category

Marketing Leicester – Brochure ideas

Typefaces – Keep them simple and easy to read. On your PC you will have several hundred typefaces. Just because they are there, does not mean that you need to use them. We have all had fun experimenting with typefaces in posters or letters but a brochure is not the place to do this. As [...]

Marketing Seminars – East Midlands Franchise Show

Thanks to everybody who come to both of my marketing presentations on Saturday at Leicester Race course. My new afternoon seminar on the 9 levels of marketing seemed to go down well with many people talking to me about it at the end. The event was very busy and the various stand holders who I [...]

East Midlands Franchise Show

I’m delighted to be speaking twice on Saturday’s East Midlands Franchise Show at the Leicester racecourse. My origional morning slot after 11am on low cost PR ideas is now going to be followed with a 3pm slot on the 9 Levels of successful marketing. Both talks are new presentations containing lots of low cost marketing ideas. [...]

Marketing Seminars – Brochures & Leaflets

Before you pass your material on to be printed, try to get as many people to proof read it as possible. Not just for punctuation, but to see whether your ideas have come through and make sense to different types of readers from outside your company. You may have overlooked some very simple points that [...]

7 Marketing Ideas to Weather the Ecconomic storm

Predictions of an economic slowdown or even a full blown recession have been rumbling for months. For the business owner this inevitably means a time to re-evaluate budgets and tighten up on spending. The first casualty in a recession is often the marketing spend – but this may prove to be a short sighted approach. [...]

Marketing Seminars – Brochures & Leaflets

Don’t use excessive industry or technical jargon. It’s not going to impress anybody and it won’t sell your product.

Marketing Seminars – thank you!

Thank you to everybody who come to the marketing seminar this evening. I hope you found this event of interest and will put the ideas into action to grow you business. Remember – writting it down is a start but it won’t do you any good! You have to put [...]