Archive for the ‘Marketing Leicestershire’ Category
Marketing company market harborough: 2-step marketing
Are you dancing the 2-step with your potential customers? This is probably one of my favourite marketing subjects because it gets to the absolute core of what people look for marketing to achieve. If you were asking what people really want from a marketing campaign, most people would say generating high quality leads. They want [...]
Marketing Northamptonshire – Niche Marketing Tip
Is there a topic in the news you can adapt your product to work for? A company I used to work for made just such a hot topic work for them. It was a telecoms company and made voice mail systems for different businesses, universities, police forces etc. There was a lot of news about [...]
Free Marketing Seminar – Incorporating Social Media Marketing

If you want to get 2012 off to a flying start, you might be interested in a free seminar I’m running at the end of January. Following a ‘full house’ for this talk in November I have been asked to run it again. It’s taking place on Tuesday January 31st from 5pm till 7pm at [...]
Free marketing seminar November 29th 2011
Your invitation to a free seminar that combines the best of traditional & modern marketing ideas First of all, the good news – the fundamental principles of marketing have not changed since they were laid down well over a century ago. Personally, I don’t think that they will ever change, however, the best ways to [...]
From Facebook to freebies – marketing your business in 2012
Grow your business in 2012 with the powerful ideas contained in this free marketing seminar on November 29th in Market Harborough Twitter, Facebook, LinkedIn, e-mail marketing and blogging are becoming an ever important part of the marketing mix. Are you ready to embrace them in 2012? Have you got multiple marketing channels working in your [...]
Marketing Leicestershire – Direct Mail Tip
Direct mail or e-mail communications work best when you are able to identify a specific, real and current problem and suggest a solution to it. You’re communicating with somebody directly – from you to them – and making a compelling case for an answer to a problem they face. If your argument grabs their attention [...]
Marketing Northamptonshire – Niche Marketing Tip
Godin says, “If we want to grow our business and have our brand known, it’s easy if you want to be known in niches, but difficult if you want to be known in mass brands. The days of creating a widely known brand quickly without huge expense have almost gone.” That is one of the [...]
Marketing Leicestershire – Direct Mail Tip
Direct mail is great for launching a new idea, product or service to targeted groups of people. Direct mail requires a problem (preferably specific) to be addressed or solved. It works best if you target a potential customer likely to be having that problem. For example, if you are launching a new finance product aimed [...]
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