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Archive for the ‘Ideas & inspiration’ Category
Marketing Seminars – Goal Setting
Did you ever wish you owned a Blue Peter badge? As a child I watched the BBC Children’s programme Blue Peter twice a week and regularly would marvel at all the competition winners who would receive a Blue Peter Badge. I always though how unfair it all was. I never got a Blue Peter badge. [...]
Marketing Seminar – Time Tips
Penalties – decide what needs to be done as a first stage and if you don’t complete, commit to doing something that you really hate as a punishment for not completing in time.
Marketing Seminar – Time Tips
Tell yourself that it doesn’t matter much what the result looks/sounds like – perfection is overrated and can come later if required. Many people are paralysed by fear before they start something, because they are worried that the final result won’t be all they hoped it would be. Oscar Wilde once said that if a [...]
marketing Seminars – David Ogilvy
If you have an interest in advertising & marketing history the you willbe interested in a programme on BBC 4 this evening. It’a about David Ogilvy, the man who more than any other founded modern advertising. For full details and times click http://uk-tv-guide.com/programme-details/BBC+4/30+March+2008/20%3A00/David+Ogilvy%3A+Original+Mad+Man/Documentary/
Marketing Seminar – Time Tips
Break the whole project down into small and then even smaller steps. Ask yourself if you could complete five of your new tiny steps by the end of this week – of course you could. You will then have made a start. Once the project is in motion, it is far easier to keep it [...]
Marketing Seminar – Time Tips
Meditate. What is the problem that is causing the mental blockage? Write it down, write down what you want to achieve and meditate on the solution. Don’t worry about it – trust yourself to provide the best solution and it will come to you!
Marketing Seminar – Time Tips
Decide on a date that you want to get it completed by. This focuses the mind. Projects with uncertain dates tend to have ever moving completion times. Often, it is a good idea to set the completion date first and then work backwards to see how it will be possible to reach that date.
Marketing Seminars – Time Tips
Write a plan, step by step, no detail just what to do first – second – next etc. Do this in two or three minutes. What are the five or ten things that need to be done and when do they need to be done by? Now begin.
