Archive for the ‘Guest Blogs’ Category
Self-Esteem vs Materialism
In doing some research for a new project I came across this interesting post by Dr Robert Anthony Researchers have found that there is not just a correlation between low self-esteem and materialism, but also a causal relationship where low self-esteem INCREASES materialism and materialism can CREATE low self-esteem. They also found that as an [...]
Business Growth thoughts from Steve Chandler
As some of you may know I am a big fan of the American business authour Steve Chandler who wrote the introduction for my book The Marketing Launchpad. Here is one of the daily messages that he sends out to his subscribers that I thought was an interesting way to look at life. Steve Chandler [...]
Networing Groups Leicester – Working Breakfast

The networking group I attend every Thursday – called Working Breakfast at the Regency Hotel in Leicester – has asked it’s member to come up with some practical tips on how the beat the ecconomic downturn. It’s aimed at small business owners. The result is an 80 point tips booklet that you can have for [...]
Marketing Seminars – Mind over Matter

Olympic Champions – a case of mind over matter? This entry was written by a client of The Ideal Marketing Company – Trevor Silvster who is MD of The Quest Institute www.questinstitute.co.uk The body is a marvellous thing and the lengths to which it can be pushed never fail to amaze me. The sportsmen and women [...]
Marketing Seminars – Goal setting
The Right Way to Set Goals by Ralph Jean-Paul Ok so you decided that you want to set a goal. Good for you! What is it? Do you want to get in shape? Make more money? Maybe meet someone new and start a relationship? Whatever it is the important thing is that you’ve taken a [...]
Seminars Leicestershire – Dealing with Difficult People
At my weekly networking goup working breakfast (www.workingbreakfast.com) I met up with a long standing friend of mine Rose Garwood. She told me about a new course which is part of the management workshops that she runs (which are excellent by the way). This one is designed to help team managers and business owners get the best out [...]
Marketing Seminars – Brochures & Leaflets
Risk Reversal idea number 2. Offer a trial membership: this is just risk reversal by another name. I would say that no brochure for a gym or health club is complete without a free week’s or month’s trial. By including it, you will substantially increase the number of people who are prepared to give you [...]
Marketing Seminars – The Secret of Success
Whether there is a single ‘secret’ to success I rather doubt, but many great minds point to the same things time after time. There is a book called ‘The Secret of Success’ not to be confused by the Michael J Fox fim from the 1980′s that is an important motivational book written by author William Walker [...]
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