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Pleased that we were able to gain some positive coverage for our clients AI (Automotive Insulations) based near Rugby. In the past few months we’ve generated several positive stories for them includig coverage on TV. Here’s their latest article http://bit.ly/zV2rbU
If you like some free ideas n how to gain PR or improve your marketing results give us a call to claim a free consultation.
7. Not knowing your customers Do you know where your customers come from? Do they come from your website, from seeing your advert, from a recommendation or from another customer? Most companies don’t and so it makes it difficult to decide what marketing activity to either cut or spend more on. Ask the question, ‘how [...]
The first of a series of monthly meetings designed to help Harborough businesses is being held at the Harborough Innovation Centre later this month. The monthly meeting, known as ‘The Business Agenda’ will be free for anybody to attend and will be a mixture of education, innovative business ideas and networking. Business owners from Leicestershire [...]
One day, the MD had a problem contacting the doctor for his child, who had a fever. He couldn’t get through on the phone: it was permanently engaged. When he spoke to other people, it became clear that this was a fairly common experience. It was almost impossible to reach your doctor between 8:15 and [...]
6. Not given long enough to succeed All too many companies pull their advertising message, change their branding or scrap their end line long before it has had a chance to make an impression. Once you have decided on a strategy that should work, give it time. Most projects (marketing or otherwise) take twice as [...]
Pre-Launch Checklist – Direct Mail Make a good hook to grab the reader’s attention in just three to five seconds. That is all the time you have. Keep it focused. Don’t try to cover too many points in your letter. Focus on one central benefit and perhaps a secondary one. You don’t want to confuse [...]
