Marketing Seminar – Customer Care

Marketing Seminars – Keeping Customers Happy

 

16. Don’t worry, be happy.  Do you like your customer? If not, what are you doing talking to them?  If you know you are a grumpy, backroom boy then spend as little time talking to customers as you can and put somebody who loves dealing with customers in the front line.

 

17. Be honest.  Be honest with your customers at all times.  If you ever try shading the truth or telling an outright lie it will come back to haunt you in the end.  If you can do something, tell them, if you can’t, tell them, if you are too busy to do a proper job, tell them.  Your customers will appreciate your honesty and admire your integrity.

 

18. People buy from people.  Remember that you don’t really buy from companies. You really buy from the people who work for that company.  If a customer leaves, it is often because the person (account manager, shop worker etc.) just wasn’t giving them the service they required.

 

For more marketing ideas come to our next free marketing seminar on February 9^th  Hothorpe Hall, near Leicestershire – see the seminars page for full details.

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