Archive for June, 2008

East Midlands Franchise Show

I’m delighted to be speaking twice on Saturday’s East Midlands Franchise Show at the Leicester racecourse. My origional morning slot after 11am on low cost PR ideas is now going to be followed with a 3pm slot on the 9 Levels of successful marketing. Both talks are new presentations containing lots of low cost marketing ideas. [...]

Marketing Seminars – Brochures & Leaflets

Before you pass your material on to be printed, try to get as many people to proof read it as possible. Not just for punctuation, but to see whether your ideas have come through and make sense to different types of readers from outside your company. You may have overlooked some very simple points that [...]

Marketing Seminars – Brochures & Leaflets

Try to follow a logical structure in your argument: Do you have this problem? Have you tried this, but found that it didn’t work? You may also have had this experience. Here’s what you can do about it today.

7 Marketing Ideas to Weather the Ecconomic storm

Predictions of an economic slowdown or even a full blown recession have been rumbling for months. For the business owner this inevitably means a time to re-evaluate budgets and tighten up on spending. The first casualty in a recession is often the marketing spend – but this may prove to be a short sighted approach. [...]

Marketing Seminars – Brochures & Leaflets

Don’t use excessive industry or technical jargon. It’s not going to impress anybody and it won’t sell your product.

Marketing Seminars – thank you!

Thank you to everybody who come to the marketing seminar this evening. I hope you found this event of interest and will put the ideas into action to grow you business. Remember – writting it down is a start but it won’t do you any good! You have to put [...]