Headlines & subheads. Use a different typeface for subheads such as Ariel or Gills Sans. For the short subheads that break-up paragraphs, headlines at the start of a section or for contact phone numbers at the bottom of your page, these typefaces work well. They also create variety and add a change of visual pace to your document. These are both important factors in encouraging your reader to keep on reading.
Marketing Leicester – Brochure ideas
June 13th, 2008 by alastair
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