Marketing Seminars – PR ideas

Consider the topical subjects in the news- childhood obesity, crime, anti social behaviour to name but a few issues which are ‘hot’ at the time of writing.  Even somthing such as the Terminal 5 situation, however these will soon give way to some new topic. Can you find a way in which your product or service impacts on these topics? If so, the media are far more likely to pick up on any article that you send them. If your release hits the right spot at the right time, you can gain an enormous amount of coverage for very little effort.

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