![[X] Close](http://www.idealmarketingcompany.co.uk/idealblog/wp-content/themes/ideal_marketing_2010/images/close.png)
Archive for January, 2008
Marketing Seminars – What is YOUR USB?
Do you want happy customers? Create real benifits for them! Remember that people buy benefits not features – develop a USB This is a very basic bit of marketing advice but people forget it all the time. Develop a USB (Unique Selling Benefit) for your product or your company. I’m not a big one for marketing [...]
Goal Setting – Fading New Years Resolutions?
This article is especially for listeners of Sally Pepper’s Saturday Morning show on BBC Radio Derby. Thanks for having me on Sally – lovely to talk to you as always. http://www.bbc.co.uk/derby/local_radio/ With New Years day well and truly behind us most people have long forgotten their about any New Year Resolutions they may have made. [...]
Marketing Ideas – Bob Monkhouse: The Power to Shock?
There are many things that you would expect from the late Bob Monkhouse. A smutty innuendo, a quick jibe at the expense of his wife or Mother -in – law and the like but he was not really the sort of person you would expect to leave you shocked and puzzled. Yet he has done. [...]
Marketing Ideas – Scientific Advertising by Claude C. Hopkins
Claude C. Hopkins You may or you may not have heard of the book Scientific Advertising by Claude Hopkins. If you have ever read it it will have changed the way you think about advertising forever. It’s author was Claude C. Hopkins (1866-1932) who was one of the great advertising pioneers of his or any age. He [...]
Marketing Ideas – Financial Problems?
http://veryfunnyads.com/index.html?id=25189 I just came across this advert from South Africa ( I think). It makes a very simple point. Do you have unexpected financial problems? If so call us. It makes this simple point in a very unexpected way. So much so I can imagine people telling others (like me) about it without being paid to do so. Does [...]
Goal Setting – Jim Rohn’s Guide to a Successful Year
Making Your Goals Count in 2008 by Jim Rohn (Excerpted from Week 7 of the Jim Rohn One-Year Success Plan – S.M.A.R.T. Goals by Jim Rohn) As we enter into this New Year we all tend to have a heightened sense of the opportunities and possibilities that 2008 can bring. The need for goal-setting becomes [...]
Marketing in 2008 – Happy New Year from The Ideal Marketing Company
Happy New Year from the Ideal Marketing Company! Happy New Year from the Ideal Marketing Company! First of all – Happy New Year. I hope that 2008 is the year that your business and personal gaols come true for you. I will be doing everything I can to help my clients achive what they want [...]
