Marketing Seminars – Goal setting for the New Year

How 2008 went for you will probably determine how much of a change you want to make for 2009.  If it went well, you might want to make sure it stays on track in 2009.  If it went badly, perhaps some serious reflection and re-evaluation is in order.

 

The best way to think about your resolutions or goals is to imagine boat.  A boat goes from harbour to harbour all its life.  When the boat’s captain sets out on a journey, he or she knows exactly where the boat is heading and, unless there is a terrible disaster, it will arrive at its planned destination.  The boat may not travel in a straight line; it will have to adjust its course many times during the journey, but after a few hours, days or weeks, it will arrive at its destination.

 

Imagine what would happen to the boat if the captain didn’t decide where he was going and just set off to see if he could stumble across a suitable place to dock.  For every warm, secure harbour to aim for there are a hundred miles of rugged coastline or sandy beach.  And what would happen if the captain decided to play it safe and just stay where he was?  A ship that’s left in harbour will turn to rot and rust.

 

What would you describe as the main areas of your life?  You may wish to consider these 7 categories:

 

Health, Family, Career, Education, Wealth (savings and investments), Home

and Fun.

 

Goal setting is just one of the many areas that I cover in my marketing seminars – call or e-mail to find out more.